Using IG for go live broadcasts has become increasingly popular amongst individuals seek to engage with their followers instantaneously. IG Live offers a feature that allows individuals to stream live content that can be viewed by their own audience at that very moment. Several influencers, brands, and public figures have adopted IG's real-time option to engage with their followers on a more personal level. Think about utilizing IG Live for broadcasting special material and gaining a deeper connection with your own audience.